The Porsche 911 is no doubt the most successful sports car of all time. However, it’s also a car which Porsche tried to kill off around 911 times before it earned the unshakable position it has today. The first try dates all the way back to the mid-70’s when the idea was that the newly developed 928 would take over from the ageing 911. As we all know it didn’t work at the time and it’s never worked since. Today we’re glad that Porsche failed and be that as it may, the 928 became a great complement to the 911 when it was launched and today remains one of very few old Porsche’s that is both a great car and something you could (with a bit of a stretch) still call a bargain. That’s more than enough reasons to look closer at it this week!
Although I don’t like discussing design since it’s a matter of personal taste, I think most of us would agree that design-wise, the 70’s weren’t a happy period. The world was brown and orange and most cars looked like they’d been drawn with a ruler by someone loving 90-degree angles. When it was launched in 1977, the 928 was therefore a true revolution design-wise with the long hood and the “reversed” pop-up headlights, earning it the nickname “landshark” in some countries, and the rounded rear with integrated shock absorbers. It would be exaggerated claiming that it could just as well have been designed today, but it’s to my mind the car design from the 70’s that has best stood the test of time. This was also proven by the production which ran until 1995 with the main parts of the car’s design remaining pretty much unchanged until the end.
Having said that it’s difficult to see how Porsche actually thought that fans of the air-cooled, rear-engine 911 would ever consider the 928 as a replacement. Firstly it was obviously a larger car, even if it’s better described as a 2+2 seater than a real 4-seater. Secondly it has quite a large boot, meaning the engine was up front. Thirdly, that engine was a newly developed, water-cooled V8 rather than a legendary, air-cooled six-cylinder. Finally all this led to a heavier car, much more at home on the Autobahn than being thrown around curvy mountain roads. To this day, the 928 is a true motorway cruiser that sits nicely alongside a 911 from the time, although it never saw its success its smaller brother did.
Even though the 928 was heavier, Porsche were very focused on keeping its weight down. The doors, front aisles and hood are all made out of aluminium and the front and rear bumpers were as mentioned made in composite material (arouna metal core). The original, 4.5 litre V8 with 240 hp was at the time the second most powerful engine from Zuffenhausen, losing out only to the 911 Turbo, and the 928 was thus well motorized from the beginning. It was available with either a 5-speed manual or a 3-speed automatic from Mercedes (later a 4-speed) from the start, mounted on the rear axle and thus contributing to the excellent balance. The 928 was generally an advanced construction with notably double wishbone suspension all around and Porsche’s so called “Weissach axle” in the back of which I’ll spare you the technicalities but which can be described as a system for greater stability and less oversteer. That system was certainly never fitted to the 911’s of the time, and even 911 fans would probably agree that the 928 was in many areas far ahead of not only it, but of most other cars at the time as well.
The first series was built between 1977-1982, with the 300 hp 928S launched as a more powerful version in 1980 (and a couple of years later becoming the only version available). The S managed the sprint to 100 km/h in 6.6 seconds, a very respectable time in the early 80’s. It was also the car Porsche ran for 24 hours non-stop on the Nardo track in Italy, achieving an average speed of 250 km/h! Think of that a minute – we’re talking 24 hours with the pedal to the metal at top speed, back in the fully mechanical age! Porsche kept improving the S interior- and equipment-wise, but also technically with notably ABS breaking before it was replaced by the 928 S4 in 1987.
The S4 was the first car with the face-lifted body, best visible in the rear through the new lights and the standard-fitted wing. Engine-wise it went form 2 to 4 valves and hereby to an output of 320 hp. The 0-100 km/h time was now sub-six seconds with a top speed of 270 km/h. The even sportier GT was introduced in 1989, adding another 10hp and only being available as five-speed manual. Both versions were replaced by the 350 hp GTS in 1992, produced until 1995 and actually Porsche’s last GT car until the Panamera 15 years later. Over 15 years of production a bit more than 62.000 cars were built. Not a huge but still quite a large number, and in that sense it’s surprising how few of them you see on the roads today.
Unless you’re not a die-hard, nothing-but-911 kind of person, a 928 will deliver the true Porsche feeling from behind the wheel. The engine is like a solid companion at all speeds, especially in combination with the manual box. The suspension is superb given the car’s age, but It’s clear from the first meters you drive that although smaller than modern cars and in spite of all the Porsche attributes, this is a true GT that is most at home on long distances with two (or 2+2) passengers and surprisingly, quite a lot of their luggage!
When writing about classics I usually add a sentence along the lines of “make sure you check the history and the condition”. Never ever has that sentence been more true than if you consider a 928. As mentioned, the car is a complex construction. Parts have always been expensive and haven’t become less so today, only in some cases harder to find. The engine and gearbox are of course the most critical parts and inspecting the car from underneath before the purhcase is mandatory. If you’re unsure about what you’re looking for, get a specialist to help you or take it to a Porsche garage. Trust me on this but also know that even if you go through all the checks, you shouldn’t buy a 928 with your last money, but rather keep a reserve for things that may come up.
So which one? Well, no surprise that a manual is preferrable, but the automatic is actually not as catastrophic as you may think, so potentially try it if the rest of the car is good. Design-wise it’s a matter of taste between the first and second generation, but be aware that the 2-valve engine is easier (and thereby cheaper) to service than the 4-valve from the S4 onwards. If that doesn’t scare you, the 928 GT of which only around 2000 were built is especially interesting. Otherwise, the 300 hp second series is also a good choice. Please don’t go for the Strosek or Gemballa 80’s versions with massive plastic wings but rather try to find a car that is as original as possible. For the first series, both the phone dial wheels and the pepita interior you can see higher up are sought after today.
A good first series 928 will set you back around EUR 25-35.000, probably around 50% more than 10 years ago (but you’ve hopefully gotten richer in those 10 years as well!). The second series will typically cost around EUR 10.000 more with the GT and GTS potentially even more for low-mileage cars. High kilometres need not be a problem though, if the car has a solid and well documented history – but only then. In terms of value for money, this means that you still get one of the best GT’s ever built for less than half of a classic 911. That my friends not only makes this a bargain among Porsche classics, it does so among classic GT cars in general as well!